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Equal Pay Counts
Throughout 2018, we’re partnering with businesses across the country to highlight the unfairness of the gender pay gap to consumers making everyday purchases.
See the impact of the gender pay gap on women and their families
Special thanks to Salesforce for providing the financial support to promote #20PercentCounts in more than 40 cities across the country.
Special thanks to GoFundMe for providing the social fundraising platform and the Direct Impact Fund to collect and distribute the donations.
See in action
Women on average are paid 20% less than men. We support closing the pay gap! This year for Equal Pay Day we're teaming up with Kendra Scott n' our friends at @LeanInOrg to raise awareness of this inequality. We'll be having a fundraiser at Kendra Scott's Atl location on April 10th @ 5pm where we will have pops to pair with Prosecco for some tasty drinks! 20% of both our proceeds will go to organizations that help women n' families in partnership with Lean In. Go to Leanin.org to learn more & checkout our Facebook for event details. #20PercentCounts
On April 10th, we'll observe Equal Pay Day. It's a measurable way to quantify the gendered pay gap. AKA, how long the average woman has to work into 2018 to earn what the average man earned as of December 31, 2017. For Asian-American Women, it's February 27th. For white women, like me, it's April 17th. For black women, the date is August 7. For Native American women, it's September 27th. For Latinas, it's November 1. From today through April 10th, 20 percent of ALL sales will be donated to the Latin American Association, an organization with a stellar Charity Navigator rating that helps Latinx individuals and families achieve academic, social and economic advancement. #20PercentCounts #30PercentCountsEvenMore #40PercentWTF #50PercentDearGod
On Equal Pay Day (April 10), we're donating to organizations that help women and families in partnership with LeanIn.Org. We are highlighting the unfairness of the gender pay gap, because women and families deserve better. Visit us at our Mountain View and Palo Alto stores on 4/10 to contribute! #20PercentCounts #farmtobox #asianbox #equalpayday • • • • • • #celiacfood #foodlover #foodoftheday #beautifulcuisines #tastingtable #lickyourphone #foodforfoodies #eattheworld #eeeeeats #onthetable #glutenfreefoods #glutenfreedinner #glutenfreefood #forkyeah #paleo #glutenfreefoodie #glutenfreelunch #westcoastfoodies #glutenfreeliving #bayareaeats #eatbayarea #ocfoodie
Heads up: next Tuesday we celebrate #EqualPayDay by donating 20% of U.S. sales to the American Association of University Women, because #20PercentCounts. Donation includes sales from Burton Flagship Stores and Burton.com. 💸💪 Find more info about Equal Pay Day through the link in our bio. #BurtonGirls #GetDownRiseUp