In an age when a customer’s great and not-so-great experiences can go viral mere minutes after it occurred, most companies understand the importance of providing superior customer service. Education and understanding of superior service, shifts people’s point of view and enables them to truly see the world from the customer’s perspective. This is achieved by applying fundamental service principles to observe and appreciate the customer’s experience from the outside in. SERVICE EXCELLENCE is not just a business mantra; it’s a transformational mindset. It’s a powerful driver of engagement, loyalty, and trust. It’s an accelerant, a connector, and a movement. And it’s the only aspect of business that fuels and feeds the spirit of every person to create a sustainable advantage, a continuous improvement, and a constant uplifting of people’s performance, passion, and potential. To create a culture shift at organization, everyone has to be on board. The ultimate goal is to create a culture that earns and retains many loyal customers while building pride and problem-solving passion in every service provider. SERVICE EXCLLENCE is a clean and clear path to a sustainable competitive advantage. This is even more critical now that social media has amplified customers’ voices many times over. The challenge we face today is global in scale and scope to bring a passion for uplifting service to every culture and corner of the world. The principles of delivering superior service should be taught in our schools, practiced in our communities, and woven into every fabric of our lives. Service is taking action to create value for someone else. And that is the essence of every successful business, organization, and career
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